A card in website design is a user interface (UI) element that serves as a container for various pieces of content such as text, images, links, and buttons. It is visually defined by a rectangular shape and often includes a combination of multimedia and brief descriptions that encapsulate the content within. This format allows for a clean, modular layout, facilitating a user-friendly experience by presenting information in an organized, digestible manner.
Cards are highly versatile and are used across numerous web platforms, particularly in dashboard interfaces, product pages, blogs, and portfolio sites. In SaaS and B2B websites, cards are effective for showcasing product features, services, articles, or customer testimonials in a neat and engaging way. They can be designed to be interactive, expanding to reveal more information, or linking to additional content on click.
